Business
WEEKEND READ: Who Owns the Tour de France? Inside ASO’s €375m Empire
Paris, 1 August 2026 — EBM Weekend Read — By Nick Staunton The 113th Tour de France finished six days ago, having started in Barcelona on 4 July and covered…
Business
WEEKEND READ: How the Dassler Brothers Built and Lost Adidas and Puma
Herzogenaurach, 1 August 2026 — EBM Weekend Read — By Nick Staunton There is a town in Bavaria of about 24,000 people where, for the better part of fifty years,…
Business
WEEKEND READ: Your Prada and Your Chanel Are Made in One Factory. That’s the Business.
Milan, 27 July 2026 — EBM Weekend Read — By Nick Staunton Look at the glasses on your face. If they are Prada, and the pair beside them on the…
Business
WEEKEND READ: Rolex Foundation: The Owner That Cannot Sell
Geneva, 25 July 2026 — EBM Weekend Read — By Nick Staunton In 2025, Rolex put fewer watches into the world than the year before and made more money than…
Business
What Winning the World Cup Is Really Worth to Spain
Madrid, 20 July 2026 — EBM Newsdesk Analysis — By Nick Staunton Spain beat Argentina 1-0 at MetLife Stadium on Sunday 19 July to become world champions for the second…
Business
WEEKEND READ: Xavier Niel: The Billionaire Behind Le Monde, Mistral and France’s Tech Ambitions
EBM WEEKEND READ ✍️ Nick Staunton There is a particular kind of European billionaire the continent has learned to distrust: the one who buys newspapers. In France the archetype is…
AI
How AI is changing the way elite teams compete
By Richard Davies, UK Country Managing Partner, Netcompany Elite sport has always been shaped by marginal gains. The difference between winning and losing is often measured in fractions of a…
Business
WEEKEND READ: Larry Ellison: The $250bn Man Europe Barely Talks About
EBM WEEKEND READ ✍️ By Nick Staunton For a few hours on 10 September 2025, Larry Ellison was the richest person on Earth. A surge in Oracle’s share price pushed…
Business
WEEKEND READ: Lululemon Didn’t Collapse to Two Rivals. It Lost to a Changing Market
Los Angeles, 5th July 2026 (EBM WEEKEND READ) —By Brad Adams The conventional wisdom is simple. Lululemon lost to two rivals: Alo stole its cultural cachet, while Athleta captured the…
Weekend Read
WEEKEND READ: How Red Bull Bought an F1 Team for $1 and Built a $20 Billion Empire
EBM Weekend Read-By Nick Staunton, Editor-in-Chief Updated-Salzburg, 4 July 2026 -In November 2004, Ford sold its loss-making Jaguar Racing Formula One team to an Austrian energy drinks company for $1.…