Iron Mountain Incorporated, the global leader in innovative storage and information management services, has analysed business data management practices, which reveal that many enterprises lack the ability to maximise the value of the vast quantities of data they generate.
Committed to helping customers CLIMB HIGHER™ to transform their businesses and improve commercial performance, Iron Mountain has developed ‘How to understand the value of your data’, a step-by-step guide on how enterprises should assess, process and store data in order to best extract new value, build operational resilience and deliver business impact.
“Every day, a staggering 200 Exabytes of data is generated worldwide. That’s 1.1 Gigabytes per person, per hour1,” said András Szakonyi, Senior Vice President, Europe, Middle East and Africa (EMEA) at Iron Mountain. “Enterprises account for 42.2% of that number, which is creating new challenges around data storage and management. These obstacles need to be overcome as organisations that make best use of their data to inform mission-critical decisions have the potential to gain a competitive advantage.”
Iron Mountain research reveals that COVID-induced investments in digital solutions have exploded, with most data decision makers (86%) saying their deployment gave their organisation a competitive edge. The findings from the study inspired the creation of the guidebook, which looks at the reality of data management in 2021 and provides practical guidance for organisations to ensure that they have the tools to succeed.
‘How to understand the value of your data’ details six steps that when combined can prevent valuable data ending up in a digital landfill:
- Take a proactive stance towards data management
- Develop a robust data tiering system
- Invest in data lifecycle automation sleep
- Only pay for the storage space you actually need
- Make your data work smarter, not harder
- Establish best practices, organisation-wide
The guide expands on each of these actions to create practical strategies for maximising the value trapped in inefficiently managed data. A copy of ‘How to build your own digital sandcastle’ can be downloaded here.
A variety of visual assets are available to download here.
